Wednesday, 1 June 2016

The Estee Edit

 Finally we have our hands on the long awaited Estee edit collection. Estee Lauder have thrown their hat into the ring and launched a collection which is set to target the younger consumer.
Kendall Jenner and Korean blogger Irene Kim are the faces behind the launch ensuring that the collection will create a huge storm in the social media world (they have a combined following of almost 60 million on Instagram alone!)
 Stepping away from the classic gold packaging E.L have opted for silver in a bid to trick us into thinking it's a more affordable collection and to be fair the products are cheaper than the standard range.
 I don't hate the packaging but it just doesn't feel as luxurious as the main brand, maybe that's the idea? Perhaps that's how they can offer the products at a lower price point. I'm sure the younger consumer would still appreciate a weighty compact and the magnetic click-shut of the lipstick however.

The collection is huge and holds 82 pieces in total. We have a selection of the key products which Estee Lauder have kindly sent us for trial.

Let's start with the skin...

Skin Glowing Balm

Sounds amazing doesn't it and totally up our street. A whopping 12 shades which will work on all skin tones from the palest through to the deepest. It's a hybrid of a moisturiser and a tinted moisturiser. The water based balmy texture melts into the skin and provides an all over glow. The coverage is minimal so great for no makeup days when you just need a little pick-me-up. If you need a bit more help with coverage then you can mix it with your standard foundation for a full on flawless, luminous finish.

Flash Illuminator

A non sticky balm highlighter available in 5 shades. Micro pearls and Hyaluronic acid create an extreme highlight which nourishes and plumps the skin. Buff over the high points of the face to create lift and radiance. Beautiful texture and also nice to mix in with your regular foundation or even body lotion.

Flash Photo Powder

Oil absorbing pressed finishing powder which uses subtle light reflecting blue pigments to create a luminous finish that still mattes down shine.

It's mattifying qualities are excellent, it totally dims down shine instantly. The blue brightens the skin but doesn't really work on medium or darker skin tones, it's too ashy.

The Barest Blush

Four shades of powder blush with a splash of shimmer if required. We like that there is a good amount of blush to pick up on the brush without having to touch the shimmer. It's then nice to go in with a smaller brush and single out the shimmer to apply exactly where you want it.

Coy Coral and Purr Pink

For the eyes..

Edit Palette

The Edit eye shadow palette is a moc-croc easily transportable slimline palette.

Contains a mix of matte and shimmer shades in both warm and cool tones. Initially I wasn't very inspired by the shades but after swatching them I changed my mind. A really interesting mix of tones which are great individually or layered on top of each other. Definitely more of an evening wear palette than a day look. The two larger pans of silver and gold shimmer look beautiful when layered over the various shades.

Not too keen on the packaging. Obviously it's targeted at a slightly younger audience but I don't think it does the quality and pigment of the shades justice.

 Now luckily I managed to photograph the lipsticks before Sam stole them from my desk, I didn't get to swatch them all though!

  The yellow and black lipstick  translate onto the skin as those exact colours and can be worn alone but their USP is that they should be layered over any of the other colours to either amp up the colour and brighten (yellow) or deepen the tone (black). 
 I tested them both over the pink Just Sayin' shade...

The yellow did turn the pink into an interesting neon peach but the black didn't really do anything other than make it look black and sludgy.

This collection is available now exclusively from Selfridges in the UK. You can shop the collection here.


  1. I really want to try some of these products, I particularly like the sound of the Flash Photo Powder! x

  2. I just watched a video from FleurDeForce where she discussed the collection with Kendall Jenner, and although I think it is very smart what they are doing. Essentially re-branding to target a younger, new audience while still keeping their loyal customers, I don't think this "Edit" offers anything new at all, the packaging is meh and nothing really stands out for me. I would love to see a tutorial to see how they work. Xx

    ALittleKiran | Bloglovin

  3. I've always thought of Lauder as a very classy brand. I like the idea of this range targeting a younger market & being more affordable. Involving the Jenners/Kardashians is a clever marketing move but it has totally cheapened the brand for me....

  4. More skincare than makeup I know, but did the guys at Estée send you the overnight water pack? Would love to know what you think! I hope it could be the pick-me-up my dehydrated skin needs!

  5. Gorgeous shades!! Love these products!!
    Love from {a lifestyle, fashion, beauty, and food blog}

  6. I'm not feeling this collection - I'm with you on the packaging, I think it's a bit tacky.

  7. The collection does feel a bit 'meh' to me. I find the eye palette very odd with its arrangement and selection of colours, and yes, the packaging. I'm just not very inspired when I look at it. The foundation looks interesting though, and the 'In the Buff' lipstick shade is speaking to me! x

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  9. I agree with you, I'm not feeling the packaging on this one. I am intrigued by the yellow lipstick idea now I've seen it actually mixed with another shade though. I've already been converted to using grey for mixing - it's definitely more useful than that black! I've been using a grey from Smashbox.

  10. Amazing..


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