New in the Urban Decay range are the 24/7 waterproof liquid eyeliners. There are 11 shades in the range with lots of different colours to choose from. The liners come in matte and shimmery shades so there is one for every occasion. I have been trying three colours from the range, gold, green and silver shimmer. Urban Decay also have a great line of glitter lines so I was excited to see how these ones faired.
On first appearance I was drawn to the length of the handle of the product which allows for easier and more controlled application. The brush on the liners is also really fine which is great because it makes it versatile in creating any shape you wish, with the benefit of being able to build on the product and to ensure precision and sharpness upon application.
The liners glide on beautifully and the colour appears really dense and opaque which is brilliant (although you do need a couple of coats). This opaqueness lasts which is extremely important with a liner. The longevity of this product is key as it is a waterproof liner and I have to say neither the intensity of the colour or the accuracy and position of the liner budges. The brush is also surprisingly good, not just because of its fineness, but because it is really simple to work with and easy to reply, it is flexible and pointed to allow for this. One small set back is that it takes a little while to dry completely as it goes on quite wet, but that really is only a small issue.
The packing is also appealing because the colour of the liner is the colour of the package which makes it easy to differentiate between them. Overall, a durable and robust liner that doesn't budge (I tried with lots of water) making it practical and trouble free. The bright colour range and splashes of glitter make it a fun and different product.